Mergers & Acquisitions Boosting Synergies with Master Data Management

Mergers and acquisitions (M&A) have long been key strategies for expanding a business or eliminating competition. The CFO typically leads the charge, with financial factors driving the direction of the deal. Other parts of the organization are involved at various stages, providing projections and determining how to integrate the new company. However, if decision-makers lack reliable, high-quality data during the process and beyond, problems are inevitable. This is one of the primary reasons many M&A deals fall short of expectations.

As a result, Master Data Management (MDM) must not be an afterthought in today’s M&A landscape. Data is one of a company’s most valuable assets and must be managed with care, treated as a crucial element of the business strategy. This becomes even more critical during a major business transformation, such as an ERP implementation after an M&A deal.